VIZ Media Europe Rebrands as Crunchyroll

VIZ Media Europe have announced that they have now transitioned and re-branded into simply Crunchyroll; with all relevant services, such as KAZÉ, Anime on Demand, Anime Digital Network, now being a part of the Crunchyroll family. This deal not only sees VIZ Media Europe change their name, but it also sees their teams and wide network of partners, distributors, and licensees be part of the Crunchyroll brand.

John Easum has been appointed in the new role of Head of Crunchyroll EMEA. He will steer the expansion of Crunchyroll’s international efforts.

“Now that we are under the Crunchyroll brand – I am even more excited to be given the opportunity to lead a very talented team that is uniquely positioned to grow the passion and engagement of anime and manga across the EMEA region.  Our teams in Berlin, Paris, and Lausanne will continue to expand our mission which is to bring to our fans 360-degree experiences around the content they love, wherever they may be, through streaming, broadcast, home video, publishing, consumer products, events, gaming, and much much more!”

Crunchyroll is headquartered in San Francisco, with additional offices in Los Angeles, Tokyo, Chisinau – and now – Paris, Berlin, and Lausanne through the acquisition.

“We’ve admired VIZ Media Europe Group’s expertise in reaching and delivering quality experiences to anime and manga fans for many years”, said Brady McCollum, Crunchyroll’s head of international. “Together, our teams represent a stronger, global front and will be focused on finding ways to engage with current fans in meaningful ways, while also creating new fans along the way.” 

What exactly does this mean for the future, especially within the UK? It remains unclear; but what Crunchyroll now having a ‘larger’ font print within Europe means that more titles could be added to their availability within European regions amongst other potential changes; such as more Crunchyroll titles hitting physical markets.

Further information surrounding this can be found in the official press release.


About Scott Emsen
Scott is the Founder and Executive Editor of AnimeBlurayUK but in the past he has worked at ZOMGPlay, Rice Digital and Funstock and was once a Community Moderator for the Nokia N-Gage forums. Based in the UK, he loves anything related to Games & Anime and in In his spare time you'll mostly find him playing on one of his many gaming consoles; namely the PS Vita, PS4 or Xbox One.

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